Taylor Carson Email & Phone Number

Warrendale, Pennsylvania, United States

Planning and executing digital strategy for Animal Care clients of TSM.

Warrendale, Pennsylvania, United States

As a DCM, I am tasked with assisting in the creation and execution of digital strategies across clients. This includes the implementation of email, paid/organic social, display, SEM, SMS, native, vanity URLs, UTM tracking, web assets, and donation forms/landing pages as marketing elements and tactics. In addition to seeing our campaign development through from early planning stages to brainstorming and launch, I also have the responsibility of executing reporting and communicating with clients… Show more As a DCM, I am tasked with assisting in the creation and execution of digital strategies across clients. This includes the implementation of email, paid/organic social, display, SEM, SMS, native, vanity URLs, UTM tracking, web assets, and donation forms/landing pages as marketing elements and tactics. In addition to seeing our campaign development through from early planning stages to brainstorming and launch, I also have the responsibility of executing reporting and communicating with clients on all digital matters. As such, project management and analytics play a large role in my work as well. I currently serve the Ronald McDonald House Charities and Children’s Hospital accounts. Within these verticals, I have the honor of serving nonprofits with a focus on youth healthcare/research and support of families battling critical child illnesses. TSM’s partnership with these clients is truly special and helping to tell patient/family stories has been the most rewarding experience of my professional life. Fundraising and awareness truly does make a difference in the lives of so many children and those that care for them. Show less

New Wilmington, Pennsylvania

Worked to establish a clear voice and structured image for Westminster College. Primarily associated with admissions pieces, but as a member of the Marketing and Communications team, I was proud to work with several parts of the campus community. In this position, I was tasked with completing a variety of graphic design projects including postcards, infographics, viewbooks, banners, and handouts. These designs carry over into email campaign creation and digital collateral. However, I also… Show more Worked to establish a clear voice and structured image for Westminster College. Primarily associated with admissions pieces, but as a member of the Marketing and Communications team, I was proud to work with several parts of the campus community. In this position, I was tasked with completing a variety of graphic design projects including postcards, infographics, viewbooks, banners, and handouts. These designs carry over into email campaign creation and digital collateral. However, I also lended my talents to areas outside of design. These included copy-editing, events, digital media, writing, photography, social media, market research, brand testing, and general awareness. I also served as a member of the college’s Matriculation Team as my department’s representative. It was an honor to continue the messaging established within our admissions campaigns throughout our students’ path to becoming official members of the college community. Show less

Mercer, Pennsylvania

Created graphic/online design materials for various companies in the Western PA area. These include websites, social media banners, business cards, packaging, labels, and other deliverables.

Slippery Rock, Pennsylvania

Designed print and digital graphics, developed marketing plans, planned and ran events, contributed to several social media platforms, provided photography and videography work, edited pictures and videos, carried out marketing research, and maintained positive connections with clients. My most notable project was the 2017 Slippery Rock University/ AVI Food Show event.

Grove City, Pennsylvania

Acted as an independent DJ (operating with a colleague) for CLCS High School's 2016 prom, Grove City High School's 2016 homecoming dance, and several minor events. This position included sound mixing, playlist creation, client coordination, and audio/ lighting arrangements.

Sharon, Pennsylvania Area

Mentored children, planned and ran activities, educated children about the outdoors and recreation, and provided first-aid and other services when necessary. In this position, my key role was to create entertaining projects and activities for children in a variety of age groups. The program lasted the duration of the summer, so each week featured a different theme. My job was to cater our daily tasks to this theme, while stimulating a free and fun environment for the children.

Mercer, Pennsylvania

Provided customer service, graphic design work, worked register, answered calls, managed emails, arranged shelves, and ordered products. For this job, my main focus was running the register and assisting customers with any questions they might have.

Mercer, Pennsylvania

Educated students on the subjects of American government and history, created instructional designs and content, collaborated with other instructors, developed lesson plans, and mentored students. This position fostered both my creative skills and my public speaking ability. The most important task I had as a teacher, was to stimulate comprehensive learning through engaging lessons.

Served customers, arranged products, provided security, traveled to several locations, worked on setup and tear-down, assisted coworkers, answered questions, and created displays. This position required me to travel to various soccer events within the United States to provide sales services and customization to interested players and their families.