Steve Sexton Email & Phone Number

Philadelphia, PA, US

Malvern, PA

Malvern, PA

Malvern, PA

West Chester, PA

• Drove the entire Eastern Division online sales, personally trained all Eastern Division sales managers on programmatic advertising offerings and 3rd party digital platforms, and provided weekly communications to 17.
• Eastern Division projected to grow over $8 million to previous year’s sales in 2016.
• Created online sales team - creating positions, hiring personnel and training 19 people such as Digital Account Executives, Senior Regional Sales Managers and Digital Research Planners.
• Hosted and spoke at numerous industry events, local symposiums and training centers.
• Implemented Ad Tags through online platforms and interacting with Third party servers.
• Head of Interactive Advertising Bureau training for the Eastern Division of Spotlight

Harrisburg, Pennsylvania Area

• Responsible for driving online sales revenue for the local market. Manage and coordinate a team of 37 local, regional and national sales executives. Trained them on interactive products, services offerings and sales.
• Grew market revenue 30% from 2012 to 2013.
• Revenue exceeded $3 million a year in sales.
• Developed sales proposals and worked with National Sales Managers to execute national interactive buys.

West Chester, PA

• Educate and train sales managers on online video advertising products for the East Coast to include Xfinity.com, Comcast Digital Entertainment, Foxnews.com and Synacor.
• Eastern Division revenue grew over 20% in 2012.
• Maintained weekly divisional communications to 14 markets and 315 account executives.

• Traffic online orders through a variety of online platforms, create marketing materials and online ads for numerous clients, and effectively track advertising inventory for all media platforms.
• Optimized search campaigns directed by the Comcast National Fulfillment Center and Google to provide updates on client feedback.
• Tracked online sales activity and performance of campaigns to evaluate actual performance metrics pertaining to budget increases / decreases over prior year.
• Worked with sales teams to accurately report monthly sales reports and with the Finance Team to ensure accurate invoicing.
• Assisted in the development of proposals and insertion orders for clients.

• Working as an intern I worked in the marketing department creating promotional materials, interfacing with customers and developing online content. Working with software programs such as Adobe Photoshop and Salesforce.
• Developed marketing and promotional materials to increase revenue.
• Created marketing and promotional materials for the Winter Classic at Fenway Park.
• Generated content used on the Philadelphia Flyers website and Social media websites.

B.S., Communications

Activities and Societies: Beta Theta Pi

Education record

Activities and Societies: Italian Club, French Club, Renaissance, All South Jersey Lacrosse