Wayne Marks

Wayne Marks Email and Phone Number

President, Hansa|GCR Research @ Hansa|GCR Research
portland, oregon, united states
Wayne Marks's Location
Gig Harbor, Washington, United States, United States
Wayne Marks's Contact Details
About Wayne Marks

National expert on branded customer experience and customer loyalty management; accomplished in the development and implementation of customer experience strategies; brand strategies and brand development; deep experience working with executives to create organizational change and customer focused cultures; well versed in all aspects of leadership alignment and development, employee engagement, performance management systems, customer research, and process improvement. Proven business builder and profit center executive.Specialties: Customer experience development, brand strategy, organizational change, customer research, leadership development, employee engagement, training, executive facilitation, design and development of ogranizational interventions, marketing and sales management, people management, organizational diagnostics and assessments, global project management.

Wayne Marks's Current Company Details
Hansa|GCR Research

Hansa|Gcr Research

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President, Hansa|GCR Research
portland, oregon, united states
Website:
hansagcr.com
Employees:
11
Wayne Marks Work Experience Details
  • Hansa|Gcr Research
    President
    Hansa|Gcr Research Jan 2008 - Present
    Responsible for developing and executing company growth strategy in this dynamic global market research firm. Hansa specializes in brand and customer experience research and consulting.
  • Synovate Loyalty
    Svp Business Development And North America Customer Loyalty Lead
    Synovate Loyalty Jun 2003 - Jan 2008
    I managed business development for the loyalty practice of Synovate in North America. This position entailed developing and executing strategies for attracting and acquiring new clients who are interested in how to develop and execute a loyalty producing customer experience.
  • Symmetrics Marketing Corporation
    Svp, Business Development
    Symmetrics Marketing Corporation Feb 2003 - Apr 2005
    Walnut Creek, California
    Managed business development, sales, and marketing for Symmetrics, which specialized in customer loyalty. Symmetrics was a pioneer in the loyalty research industry, and was acquired by Synovate to become their customer loyalty practice. Managed the acquisition of major new accounts and significantly expanded the client base.
  • Forum Corporation
    Svp, Customer Experience Management Practice; Western Region Co-Manager, Senior Consultant
    Forum Corporation 1993 - 2003
    I was on the global leadership team for the Branded Customer Experience practice at Forum and provided consulting services to major corporations looking to develop and execute customer strategies and organizational transformation to customer-focused enterprises. I also co-managed the Western Division of Forum.
  • Age Wave, Inc.
    Svp, Consulting And Research
    Age Wave, Inc. Apr 1988 - Mar 1993
    I managed the consulting and research function and specialized in marketing to the aging baby boom and older adults. Services included marketing research, customer research among lifestages and cohorts, market positioning strategies, product ideation, and corporate strategies for capturing these market segments.
  • Harbridge House, Inc.
    Principal And Partner
    Harbridge House, Inc. Apr 1979 - Apr 1988
    I was a partner in the Washington, D.C. office of Harbdige House and managed the strategic consulting, government, and healthcare practices. Services included marketing strategy, program evaluation, policy analysis, and program development for major Fortune 1000 firms.

Wayne Marks Skills

Market Research Segmentation Marketing Research Marketing Strategy Management Leadership Development Leadership Customer Experience Focus Groups Strategic Planning Business Development Customer Insight Consulting Change Management Marketing Quantitative Research Brand Loyalty Consumer Behaviour Organizational Development Process Improvement Brand Development Qualitative Research Employee Engagement Training Workshop Facilitation Performance Management Brand Equity Analytics Project Management Customer Research Competitive Intelligence Analysis Ethnography Customer Satisfaction Customer Experience Consulting Advertising Research Positioning Brand Architecture Survey Design Survey Research

Wayne Marks Education Details

Frequently Asked Questions about Wayne Marks

What company does Wayne Marks work for?

Wayne Marks works for Hansa|gcr Research

What is Wayne Marks's role at the current company?

Wayne Marks's current role is President, Hansa|GCR Research.

What is Wayne Marks's email address?

Wayne Marks's email address is wa****@****ail.com

What is Wayne Marks's direct phone number?

Wayne Marks's direct phone number is +150322*****

What schools did Wayne Marks attend?

Wayne Marks attended Reed College, Cornell Johnson Graduate School Of Management.

What skills is Wayne Marks known for?

Wayne Marks has skills like Market Research, Segmentation, Marketing Research, Marketing Strategy, Management, Leadership Development, Leadership, Customer Experience, Focus Groups, Strategic Planning, Business Development, Customer Insight.

Who are Wayne Marks's colleagues?

Wayne Marks's colleagues are Chelsea Rose, Jenn Falco, Andy Wilson, Michelle Yakovac, Ccxp, Michael Cruz.

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