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I love a great product, especially one that is well-engineered and creates an entirely new product category. I was a part of the teams that brought to market the first RDBMS designed for data warehousing in 1992 (Red Brick), one of the first web content management solutions in 1997 (Aziza), one of the first enterprise e-commerce application in 2001 (Blue Martini), and one of the first audience (i.e. human occupancy) measurement solutions in 2020 (BlueZoo). Innovative software can make the world a better place!
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CeoBluezoo Inc. Aug 2020 - PresentMenlo Park, California, United StatesBlueZoo provides audience and occupancy measurement services to the out-of-home advertising, retail, and insurance markets. BlueZoo's passive Wi-Fi technology counts smartphones as a proxy for people. Unlike GPS-based mobile apps, BlueZoo's technology is privacy friendly and measures 95% of smartphones in a designated detection zone. BlueZoo's technology is protected by seven granted USPTO patents. Some of the world's largest OOH advertisers (JCDecaux), retailers (Home Depot), and insurers (The Hartford) use BlueZoo products. Advertisers and retailers measure audience sizes of digital signage to set advertising prices. Insurers measure occupancy as an indicator of risk, and seek to mitigate and correctly price this risk. Relevant to insurance markets, BlueZoo markets a simplified product, branded "Party Squasher", to short term rental (e.g. Airbnb) operators. Party Squasher detects a party when people gather, typically more than 1.5 hours before the noise starts, and notifies the rental manager via SMS or email in real time. -
PartnerMarket Builders Consulting May 2015 - Mar 2020San Carlos, California, UsaMarket Builders focuses on helping tech startups with market development including messaging, market validation, marketing collateral, sales tools, and demand generation. Sectors include SaaS/cloud applications/infrastructure, storage, virtualization, and network security. Scope includes both definition and implementation of marketing strategy. -
General Manager, Business Storage Solutions Business UnitWd, A Western Digital Company Dec 2012 - Apr 2014Mountain View, CaliforniaTasked with integrating and growing WD’s SMB storage group offering both WD network attached storage and Arkeia network backup appliances. Focused on building a VAR / DMR / E-tail channel for software and appliances, complementary to WD’s channel for hard drives. Defined product family of storage and backup appliances using a suite of custom-designed desktop and rack-based hardware platforms. Responsible for SMB appliance revenues with team of 20 marketing staff.WD, competing with Seagate to be the world's #1 hard disk driver manufacturer, sought to diversify its revenue beyond storage hardware components. -
CeoArkeia Software Sep 2008 - Dec 2012Los Altos, CaliforniaArkeia Software delivered the first professional network backup solution for Linux in 1999. Arkeia designed and sold backup software and appliances with 45% revenue from North America and 45% from Europe.Grew Arkeia Software by building marketing and restructuring sales to embrace VAR channel strategy. Tripled revenue. Refocused engineering on protection of virtual machine environments (e.g. VMware). Acquired Kadena Systems in 2009 to own Kadena’s patented Progressive Deduplication. Sold to Western Digital to expand their SMB business unit. -
CeoParascale Apr 2007 - Feb 2008Cupertino, CaliforniaParascale developed software for large-scale cloud storage. Set go-to-market strategy, product definition, and company positioning. Organized three beta sites for software and launched company and product to industry press. Led Series-A search which culminated in $10M Series A round after four months. -
Svp, International Business UnitGateway Corporation May 2004 - Jan 2005Irvine, CaliforniaCreated and implemented strategy for international expansion to replace existing eMachines and Gateway strategies. Redirected business to concentrate on retail consumer markets. Focused on Japan and on major markets in Europe and Latin America, growing revenue by 18%. Introduced Gateway brand into Japan and eMachines brand into Mexico; negotiated terms for introduction of eMachines brand into Europe to set the foundation for follow-on growth. Reported to CEO and was responsible for $270M in annual revenue. Managed staff of 35. Gateway was sold to Acer in 2007. -
Svp & Gm Asia PacficBlue Martini Software May 2001 - Apr 2003Tokyo, JapanLaunched Blue Martini in Asia-Pacific and acquired marquee accounts in each geography (e.g., Matsushita, Changi Airport, Metcash, and NTT) and developed partnerships with systems integrators (e.g., Accenture, IBM). Established master distributor network in Japan. Established offices in Sydney, Singapore, Hong Kong, and Tokyo. -
Svp MarketingBlue Martini Software May 1998 - May 2001San Mateo, CaliforniaDefined and positioned product and company. Built strong brand on limited budget in a category crowded with established companies and start-ups. With revenues of $75M at IPO, Blue Martini became the fastest growing enterprise software company in history. Blue Martini attained a market capitalization of $4B. Employee #2.Hired and managed organization of 52 professionals, including teams for Corporate Marketing (PR, Marcom, Events), Product Management and Marketing, and Alliances (SI, ISV, platform). Launched four major product versions, recruited advisory board, launched user group, and built industry (e.g., retail, manufacturing) programs. Blue Martini Software (BLUE) delivered enterprise solutions for e-commerce, used by retailers and manufacturers. Blue Martini was incorporated in July 1998, funded by Matrix Partners and USVP in 1999, and completed an IPO in July 2000.
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General Manage, Aziza Business UnitObjectivity, Inc. Jan 1997 - Oct 1998Mountain View, California, United StatesSet strategy to build and sell a web content manager to the Global 2000, based on the Objectivity OODB. Launched product in September 1997. Aziza product was cancelled to focus on OODB OEM sales, but the web content management market blossomed with vendors like Vignette that launched the same year. -
Vp Of MarketingObjectivity Apr 1995 - Dec 1996Mountain View, California, United StatesSelected OEMs and ISVs as the primary market for Objectivity's object oriented database, ending focus on enterprise markets. Objectivity was funded by IVP, Mayfield Fund, Menlo Ventures and Sevin-Rosen, and ceased operations in late 2023.
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Sales RepresentativeRed Brick Systems Jan 1993 - Mar 1995Los Gatos, California, United StatesNumber one salesrep for 1993 and 1994, achieving 166% and 132% of annual quota. In 1993, responsible for 70% of end-user licenses by value. Opened new markets, closing the company’s first customers in retail, distribution and manufacturing. Closed first deal over $100k and trebled average deal size. Closed Con Agra, DFS Group Ltd., The Good Guys!, Hewlett-Packard, Hughes Aircraft, Longs Drug Stores, Sysco, and Southern Pacific Railroad which became Red Brick’s core reference accounts. -
Director Of Product ManagementRed Brick Systems Oct 1990 - Dec 1992Los Gatos, California, United StatesRed Brick Systems developed the first RDBMS designed expressly for data warehousing. Hired and managed staff of seven to define, price, promote the Red Brick Warehouse.
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Senior Product ManagerParc Place Systems Oct 1989 - Oct 1990Vendor of development environments for object-oriented languages (Smalltalk and C++). Smalltalk was predecessor to Java.
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Product ManagerOracle Corporation Sep 1988 - Sep 1989
Bill Evans Skills
Bill Evans Education Details
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Circuits, Systems, And Computers (Course 6, Area 3) -
Finance, General -
Electrical Engineering & Computer Science
Frequently Asked Questions about Bill Evans
What company does Bill Evans work for?
Bill Evans works for Bluezoo Inc.
What is Bill Evans's role at the current company?
Bill Evans's current role is CEO at BlueZoo, Inc..
What is Bill Evans's email address?
Bill Evans's email address is wi****@****mit.edu
What is Bill Evans's direct phone number?
Bill Evans's direct phone number is +176043*****
What schools did Bill Evans attend?
Bill Evans attended Massachusetts Institute Of Technology, Harvard Business School, Santa Clara University.
What skills is Bill Evans known for?
Bill Evans has skills like Product Management, Cloud Computing, Enterprise Software, Strategic Partnerships, Saas, Go To Market Strategy, Product Marketing, Start Ups, Business Alliances, Linux, Solution Selling, Product Development.
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