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With 15+ years of experience, I excel at driving revenue and EBITDA growth through digital and omni-channel marketing solutions. I specialize in managing large CPG client partnerships, building executive-level relationships, and delivering tailored strategies that exceed business goals.Skilled in content strategy, social media marketing and digital advertising, I partner to create integrated campaigns that deliver measurable results. Known for my attention to detail, strategic vision, and ability to navigate complex negotiations, I’m committed to helping clients succeed in today’s digital-first marketplace.
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Sales DirectorInmar MediaOakland, Ca, Us -
Sales DirectorAki Technologies Apr 2024 - PresentSan Francisco Bay AreaAki Technologies, the media division of Inmar Intelligence, empowers brands and retailers to reach people by targeting pivotal moments in the consumer journey with personalized advertising. With four personalization patents, Aki’s award-winning technology dynamically tailors advertisements in the moment based on region, weather, timing, and other historical and present factors.Proprietary transaction data elevates targeting precision, allowing advertisers to reach audiences according to their buying habits, informed by an exclusive deterministic data set. To learn how to reach people with personalized advertising during their most receptive moments across mobile, DOOH, connected TV, desktop, social media and in-store displays. -
District Vp, Client DevelopmentInmar Intelligence Jan 2021 - PresentSan Francisco, California, United States -
Sr. Account Director, Digital SalesNews America Marketing Jan 2020 - Aug 2020• Manage digital sales efforts and drive revenue while working with cross-functional teams across various phases of campaign strategy, design, execution and validation. • Develop highly effective campaign and media strategies based on client objectives in order to grow sales and yield short term and long term ROAS for top-tiered digital accounts in the Western US.• Lead digital innovation and new-product roll out. Successful at introducing and converting key accounts to priority launches, including digital in-store and digital out-of-home.• Compile and present RFP responses for Fortune-500 CPG organizations.• Work directly with VP level marketing professionals on contract negotiations. -
Senior Account DirectorNews America Marketing Feb 2015 - Jan 2020• Managed and grew $13MM+ West Coast and Pacific Northwest omni-channel sales territory primarily comprised of clients within the CPG vertical. Responsible for largest West Coast sales territory. • Increased territory revenue by $3.5MM • Awarded News Corp Q1 Global Pacesetters award for Excellence in Strategic Selling and Account Management • Responsible for development and training of Account Coordinators and Account Associates. Areas of managerial expertise: clear communication and feedback, sales development, personalization of the business, and inclusive management. • Led efforts to promote digital selling initiatives, securing over $4MM in digital sales.• Cultivated strategies for clients based on brand objectives to help them reach and target key consumers. Evaluated campaigns and conducted ROI studies to determine efficiency of client plans. -
Account DirectorNews America Marketing Feb 2013 - Feb 2015San Francisco Bay Area• Individual contributor responsible for $7.5MM+ territory. • Finished both fiscal years at 107%+ to sales goal. • Developed and trained multiple Account Coordinators and Account Associates. • Provided consultative recommendations across a wide portfolio of products including digital media and incentives, print media, point-of-sale advertising, retail specific programming, and merchandising solutions. -
Account AssociateNews America Marketing Apr 2012 - Feb 2013 -
Account Coordinator, Shopper MarketingNews America Marketing Jan 2011 - Apr 2012 -
National RecruiterCulver Careers Jun 2010 - Dec 2010 -
StafferLair Of The Bear May 2006 - Oct 2009
Marshall Johnson Skills
Marshall Johnson Education Details
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Campolindo High School
Frequently Asked Questions about Marshall Johnson
What company does Marshall Johnson work for?
Marshall Johnson works for Inmar Media
What is Marshall Johnson's role at the current company?
Marshall Johnson's current role is Sales Director.
What is Marshall Johnson's email address?
Marshall Johnson's email address is w.****@****ail.com
What is Marshall Johnson's direct phone number?
Marshall Johnson's direct phone number is +192570*****
What schools did Marshall Johnson attend?
Marshall Johnson attended Chapman University, Campolindo High School.
What skills is Marshall Johnson known for?
Marshall Johnson has skills like Integrated Marketing, Sales, Marketing, Social Media Marketing, Leadership, Advertising, Account Management, Social Media, Social Networking, Digital Marketing, Lead Generation, Marketing Strategy.
Who are Marshall Johnson's colleagues?
Marshall Johnson's colleagues are Hillary Daugherty, Mehedihasan Pranto, Nicholas West, Alan Churichi, Agustin F., Margaret Schiefer, Samantha Burkhart.
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Marshall Johnson
New York, Ny4verizon.net, verizon.net, baml.com, ngc.com3 +190857XXXXX
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Marshall Johnson
Fargo, Nd1audubon.org -
Marshall Johnson
Greater Chicago Area1cpcworldwide.com -
Marshall Johnson
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