Ashley Smith Email & Phone Number

Portland, Or, Us

Portland, Oregon

Portland, Oregon

Portland, Oregon

Responsibilities and Key Job Functions - • Manage retail markdown programs that are funded by utility companies to provide consumers with incentive to purchase GE Energy Star light bulbs• Act as a liaison between third party vendors and retailers when receiving RFP’s, drafting proposals, and ensuring program objectives are delivered in full• Collaborate with accounting personnel to clear claims and resolve vendor invoicing issues• Analyze point of sale data measuring the performance of national and regional advertisements/TPR’s to create future promotion recommendations• Conduct market research at local retailers to help GE account team develop competitive pricing strategies for the customer

Las Vegas, Nevada

Responsibilities and Key Job Functions - • Extensively researched and planned events to launch a telecommunication brand in four California markets• Provided direct support to the Account Director in developing community partners and sponsor contracts• Interacted with consumers on-site at events to gather sales leads• Submitted written market recaps to senior management, showcasing consumer and client feedback for needed improvements at future promotions

Pacific Northwest Area

Responsibilities and Key Job Functions - • Conducted direct-mail promotions at local and regional car dealerships to increase customer flow, interactions, and sales• Surveyed customers at the dealership to collect demographic information to stream-line the purchasing process• Presented survey results from the promotion to the dealership owners and management staff to analyze the event for improvement