Becki Mclean Email & Phone Number

United States

Created innovative and visually compelling designs for social media assets, emails, and various print projects, ensuring brand consistency across all channels and increase customer engagement on social media platforms. Collaborated cross-functionally with marketing, content, and product teams to conceptualize and execute design solutions that supported overall business objectives and enhanced customer engagement. Managed multiple design projects simultaneously, meeting tight deadlines while maintaining a high standard of creativity and attention to detail. Produced visual assets for a variety of marketing campaigns, ensuring designs were aligned with the company’s visual identity and communicated key messaging effectively. Utilized Adobe Creative Suite, Figma, Airtable, and Acquia Digital Asset Management.

United States

Partnered with writers to translate marketing strategies and bring compelling design and campaign concepts to life in digital channels. Worked with other digital designers, production team and the Art Director. Developed fun and captivating web and email visuals. Designed case studies and presentations. Brainstormed ideas and presented concepts and WIP design to the team at various stages (mood boards, designs, gifs, etc.), clearly articulating my design solutions. Partnered with illustrator to direct campaign concepts sketches & design. Utilized Adobe Creative Suite, Figma, Adobe Workfront, and NeoFinder.

Led junior designers and content creators to create strong corporate identities for multiple leading electrical brands. Drove successful photo shoots, web design projects, and end-to-end campaigns, resulting in increased brand engagement. Created designs, illustrations and wireframes using the Adobe Creative Suite, including Adobe Photoshop, Adobe Illustrator, Adobe After Effects and Adobe XD. Published web assets in Adobe AEM while ensuring adherence to UX best practices and ADA WCAG AA compliance standards. Collaborated seamlessly with external agencies and managed developer JIRA tickets to ensure effective project execution. Aligned creative and marketing strategies with brand and department goals through cross-functional collaboration while maintaining strong branding and identity.

Atlanta, Ga

Conceptualized and developed high-impact graphic designs for paid social media ads, maintaining brand consistency across all digital platforms. Designed and delivered web pages, banners, landing pages, and emails in alignment with best branding, typography and UX practices. Collaborated closely with cross-functional teams, incorporating feedback to deliver content in a fast- paced environment. Enhanced operational efficiency by creating new systems and templates, expediting rush requests while ensuring quality for the digital marketing team and the social media marketing team. Supervised and trained interns and new hires, fostering skill development within the creative team. Created onboarding documents and file templates to increase efficiency and ease of use.

Greater Atlanta Area

Designed everything from web assets to email assets to app assets for weekly campaigns. Worked closely with marketing and merchandising to ensure top quality assets with accurate product listings. Developed seasonal assets for specialty landing pages and updated them quarterly (or more often). Collaborated with web development teams to ensure seamless transition from design to implementation. Worked with multiple partners for app development to ensure a first class customer experience. Oversaw photoshoots for specialty photography from layouts to retouching. Assessed workloads and assisted team members. Assisted the senior designer with scheduling and workload assignment. Also created yearly PTO calendars for the team. Handled after-hours red-flag issues pertaining to the website and app by providing additional assets or assistance to the development teams.

Greater Atlanta Area

Seasonal postion to help with the extra holiday sales. Developed Google content ads, social media assets, and consumer emails with the E-commerce team at OshKosh, increasing engagement and sales through social media channels.

New York, New York

Generated ideas for new business pitches. Sketched art to pitch these ideas to upper-level management, stakeholders, and other departments. Shadowed the art director to client and interdepartmental meetings. Designed cohesive campaigns and layouts for print, web, and apps.

Tucker, Ga

Created new designs, edited and recreated artwork for printing on various sizes and types of food containers. Photographed and editing photos for business portfolio. Developed a system for enhancing artwork. Developed system for storing printed pieces for later reference.

Managed 4 small businesses and multiple employees under one roof. Performed administrative and clerical duties, filing, answering phones, scheduling, weekly billing, and payroll. Invaluable experience in customer service, client relations, and time-management.