Benjamin Johnson Email & Phone Number

Ankeny, Ia, Us

Des Moines, Iowa Area

Strategist overseeing short and long-term SEO strategy development and implementation for a vast array of clients and industries. Managing a team of SEO strategists for clients that demand dynamic innovation and long-term strategy implementation.

Reported directly to Digital Product & Strategy Manager on the Marketing leadership team assisting with major business initiatives throughout our portfolio of internal client sites and applications.Intoxalock is a fast-paced growing company as a part of the DUI & Safety Technology industry that grew YOY in market share by over 40% due to competitive digital marketing tactics. As a part of the original digital marketing team who helped to launch digital growth engines, the company has continued to see success with over 120% YOY growth in unique and organic visitor traffic to their primary digital properties. Managed digital marketing projects with IT resources collecting materials and writing in-depth requirements along with BA team. Worked with content writers, graphic designers and developers to coordinate execution of digital projects. Conducted comprehensive SEO audits for network of B2B and B2C websites. Streamlined various tests and compiled results in order to present a high-level SEO audit with data points and action items to prioritize based on risk and gain assessments.Participated in website quality assurance (QA) and user acceptance testing (UAT) for major website migrations and redesigns in order to ensure SEO best practices we in place. Worked with SEM and SEO managers to ensure tracking and efforts were coordinated and strategic. Helped to develop PPC custom landing pages, perform A/B split variable testing and monitor pacing analytics and tracking.Work with leadership team to develop innovative ideas and tests to increase conversion rate optimization (CRO) for our target conversion metrics of calls and quick start digital web forms for our B2B and B2C conversions.Attended SEO, project management and conversion (CRO) industry conferences throughout the country in order to ensure we are utilizing industry best practices and the latest technologies and tactics to future proof our digital efforts.

Des Moines, Iowa Area

Managed all client related web development projects to completion utilizing JIRA and BaceCampTrained and oversaw sales telemarketer with daily meetings and call trackingTracked clients web presence through online analytics tools including Google AnalyticsCreated sales presentations for sales staff and assist with sales call as neededWrote and edited Search Engine Optimization copy for implementation on clients websitesManaged clients SEM campaigns through Google Adwords

Des Moines, Iowa Area

Revelations is a full-service marketing and research company with 30+ years of combined research experience in our company. Revelations have conducted research in a variety of industries including: Agriculture, communication, and technology, tourism, politics and just about everything in between. Revelations use a variety of research methods to capture the information our clients are seeking. Market analysis, product testing and consumer behavioral theories are a part of our research methodologies. We conduct research through individual surveys, face to face, online telephone interviews, on-site interviews and focus groups.