Brian Cook Email and Phone Number
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I am an experienced product manager, designer and marketer, with skills including project management, business and creative strategy, branding, web design, UI/UX, SEO/SEM, PPC, web analytics, multivariate testing and front-end development.
Alliance For A Healthier Generation
View- Website:
- healthiergeneration.org
- Employees:
- 104
-
Associate Director, Digital ProductsAlliance For A Healthier Generation Sep 2023 - PresentDistrict Of Columbia, United States
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Digital Project/Product ManagerAlliance For A Healthier Generation Jun 2013 - Oct 2023Washington, Dc- Managing complex technology projects including scope, schedule and risks, stakeholders, resources, testing, communications and measurement- Performing regular analysis and project-based testing of online tools and other technology to inform enhancements- Enhancing, maintaining and updating website and intranet content and functionality according to UX best practices- Managing vendor relationships and outsourced projects in a timely and fiscally responsible manner- Managing change requests and issue tracking- Providing post implementation support to staff- Adhering to and ensure compliance with policies, procedures and standards- Other duties as assigned to support both internal and external technology
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Visual Design And Digital Strategy ManagerSouth Asian American Digital Archive Nov 2012 - Present- Designing a comprehensive update to www.saadigitalarchive.org and other collateral- Creating a new brand identity for the organization - Developing strategies for cultivating development of new and existing donors- Providing analysis of site traffic and recommending concrete steps to grow the site's audience- Optimizing the organization's Google Grant for traffic size and quality -
Online ProducerHuman Rights Campaign Jan 2011 - Nov 2012Washington D.C. Metro Area- Contributing graphic & web design for website and social media outlets- Designing, implementing and analyzing mulitvariate tests- Analyzing user navigation data to optimize web pages, user interfaces and email campaigns- Optimizing multiple sites for search engines (SEO)- HTML, CSS and ExpressionEngine coding and for HRC.org website redesign- Managing the organization’s Google Grant, increased traffic generated by the program over 5,590%, increasing the monetary value of the program by $360,000 per year -
Executive Director - Ticketliquidator.ComTicketnetwork Dec 2009 - Jan 2011Vernon, Ct- Managed two web developers, three writers, an email marketer and a PPC marketer- Grew all revenue channels including PPC, email, affiliate, search and social media- Designed and implemented A/B testing to make data-driven decisions- In Q1 & Q2 2010, increased revenue and traffic over 40% from Q1 & Q2 2009 -
Content & Relationship ManagerTicketnetwork 2008 - 2009- Hired, trained and directed a team of three marketers and a software developer- Formulated and guided myriad creative SEO projects that were executed by the team- Developed data analysis skills to evaluate experiments and drive new ideas
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Internet MarketerTicketnetwork 2006 - 2008- Taught myself fundamental SEO theories and techniques- Honed skills by developing and launching strategies to improve search rankings- Grew organic traffic 25% from 2006 to 2007 and 90% from 2007 to 2008
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Exchange AssociateTicketnetwork 2005 - 2006- Researched reputable online sources to verify upcoming event details- Worked with complex systems as new events were created, altered and deleted
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PresidentBorgamo Llc Sep 2006 - Dec 2008- Sharpened website creation skills including writing, designing, coding and SEO- Learned the process of starting a small business- Guided the company to profitability using an affiliate and advertising revenue model
Brian Cook Skills
Brian Cook Education Details
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Journalism -
Singapore American SchoolHs Diploma
Frequently Asked Questions about Brian Cook
What company does Brian Cook work for?
Brian Cook works for Alliance For A Healthier Generation
What is Brian Cook's role at the current company?
Brian Cook's current role is Associate Director, Digital Products at Alliance for a Healthier Generation.
What is Brian Cook's email address?
Brian Cook's email address is br****@****ion.org
What is Brian Cook's direct phone number?
Brian Cook's direct phone number is +197124*****
What schools did Brian Cook attend?
Brian Cook attended The University Of Connecticut, Singapore American School.
What skills is Brian Cook known for?
Brian Cook has skills like Social Networking, Social Media, Google Analytics, Social Media Marketing, Seo, Editing, Non Profits, Online Advertising, Digital Marketing, Research, Email Marketing, Wordpress.
Who are Brian Cook's colleagues?
Brian Cook's colleagues are Briselda Garcia, Jackie Strohm, Rod Himon, Kohleun Adamson, Kat Mcandrew Love, Kayla Bowman, Lynne Lee.
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