Responsible for establishing the product management function; recruiting, developing and mentoring a team of 6 people. Formulating the product vision, strategy and roadmap, executing the tactical and strategic product plan to drive growth. Influencing the company strategy to ensure Momentum makes informed, beneficial decisions that deliver a world class customer experience.Achievements:• Developed the product strategy focused on market segmentation and life stage marketing to improve customer acquisition, retention and share of wallet. The strategy formed the foundation of the company’s corporate strategy.• Developed the new energy strategy, outlining opportunities in emerging and new technologies in order to help Momentum envisage the ‘new normal’ and re-imagine the business for the future.• Developed and launched 3 new products to market, delivering upside of $34m EBIT and 20% churn reduction over 4 years.

Accountable for strategy development and execution of the Spark Wi-Fi network. Led a team of 13 employees, consisting of software developers, hardware engineers, project managers, network capability experts, and data and reporting analysts. Active member of the WBA (Wireless Broadband Alliance) representing Spark NZ.Achievements:• Led the development, commercialisation and launch of the first and only Telco based Wi-Fi proposition in NZ: - 1,200 site Wi-Fi network used by over 850,000 Spark customers annually and over 200,000 unique users per day. - converged Wi-Fi with mobile and home broadband to become one of the 3 core pillars of differentiation for Spark. - 13% reduction in churn and 20% increase in consumer acquisition.• Recognised for strong thought leadership and successfully building a high performing teams; my team expanded to include the newly formed Spark capabilities team of 5 network experts. The objective was to embed agile ways of working to unlock under-utilised network capability and develop new forms of differentiation quickly and cost effectively.• Achieved one of the highest manager feedback score from the team; 4.85 out of 5.

Responsible for developing the roaming strategy and roadmap; defining a creative vision and action plan, researching the market through quantitative data, analytics, research reports, market trends and statistics to create better solutions to customers’ problems.Achievements:• Managed the development and launch of mobile roaming app.• Developed and coded a tool for monitoring data roaming usage, saving $300K NZD annually. • Initiated best practice policies and guidelines to enhance customer experience - subsequent drop in support calls from daily average of 237 to 16 over 3 months.

Responsible for defining and managing data propositions for mobile; smartphone and tablets. Developing and taking value added services, security services and applications into market; QoS based propositions and services for high value customers and device portfolio management including tablet, blackberry, and VAS solutions.Achievements:• Developed, and led the project team to launch a world first initiative in the industry called Flexi Data and Data Angel Overseas. This remains one of the leading mobile propositions and greatly surpassed expectations: - exceeded the 6 month net revenue target by 24% in 3 months. - virtually eliminated bill shock credits within 3 months. - due to the commercial success, the product was later deployed in Vodafone Australia, Italy, Spain, and Netherlands. • Recipient of the Vodafone Way Heroes award in 2013 for outstanding achievement and contribution to the company’s success. Only 1 person per country is selected each year.• Successfully launched NZ’s first fully subsidised iPad proposition for business and consumer segments.

Accountable for managing the mobile broadband £120M P&L, defining and delivering key strategies to move beyond data into new business development areas. Defining and executing market leading data propositions, value added services and security solutions through VOC research and insights for Vodafone Enterprise customers.Achievements:• Negotiated BT Openzone Wi-Fi access agreement (810 Terabytes over 3 years) for Vodafone customers.• Designed and launched ground-breaking seamless offload to BT Openzone Wi-Fi (WISPr and EAP-SIM) using RADIUS server authentication. First UK operator to offer seamless offload to Wi-Fi.• Successfully launched iPad proposition to market for Vodafone UK.

Responsible for developing differentiated, insight driven segmented propositions that deliver fandom for connected devices and driving O2’s new product development strategy for TV, gaming, content, fibre and data monetisation strategy.Achievements:• Developed award winning laptop and netbook mobile broadband proposition: - winning which.co.uk’s ‘Best Technology Service Provider’ (2010). - winner in 10 out of 11 categories uSwitch (2010). - 8% increase in mobile broadband customer service index within 6 months of launch. • Developed and launched differentiated laptop and netbook MBB proposition, achieving 65,000 unit sales and a best in class customer laptop user experience. Reduced industry average call rate from 40% to sub 1% - generating a £2m saving.• Developed VBA based monitoring product life cycle, growth and decline, and product performance tool.