Christopher Ortiz Email & Phone Number

Chicago, IL, US

Chicago, IL, US

Chicago, Illinois, United States

• Oversees processes for providing comprehensive, accurate responses to advertiser/agency Requests for Information (RFIs)
• Deeply understands the most important issues facing advertisers and agencies, including identity, privacy, information security, DSPs, and data clean rooms, and how they relate to driving advertiser objectives
• Develops and owns the mechanisms, tools, and resources that enable sales teams to complete customer RFIs
• Balances speed and quality in delivering the best responses to customers and supporting revenue growth
• Clearly communicates roles/responsibilities, enforces processes, and surfaces product/sales gaps to leadership

New York City Metropolitan Area

• Ensures timely and accurate completion of all client-facing RFx and proactive proposal deliverables.
• Trains team on internal project management guidelines.
• Tracks/monitors team workload and provides senior management reporting on RFx activity.
• Reviews client facing deliverables from team ensuring customization to the customer and scope of opportunity; supports win theme and win strategy development.
• Shares new concepts, ideas, tools, resources, and bid responses to encourage innovation and maintain consistent understanding across the team.
• Supports content development, editing, formatting, and final document preparation and production

New York City Metropolitan Area

• Lead RFP creation and review of partners/site responses, compile proposal analysis, and drive partner negotiations
• Oversee trafficking and site tagging, follow through to ensure sites are enabled, and functioning properly, QA’ing all pixels
• Monitor and report weekly on biddable and direct channel performance, providing an active voice communicating optimization opportunities and challengesClient: Northwestern Mutual

New York City Metropolitan Area

• Developed and presented bi-weekly and monthly performance insights
• Assisted with strategy, media planning, media buying, and execution of social and display campaigns
• Responsible for campaign set-up, trafficking of placements, rotation of creative assets, and reporting
• Managed insertion orders, vendor invoicing, and actualizing/reconciling billing monthlyClient: UnitedHealthcare

Bachelor'S Degree, Marketing/Marketing Management, General

Bachelor's of Business Administration in the field of Marketing Management. I worked on developing hard skills in SEO, SEM, Paid Social.

Digital Marketing

» Developed hard skills in SEO, SEM, Paid Social, and Excel through completing hands-on workshops. » Created, launched, and optimized.