Diana Hernandez Email & Phone Number

Phoenix, Arizona, United States

Phoenix, Arizona, United States

Phoenix, Arizona, United States

- Create and execute marketing campaigns across the nation's largest retailers, including the Walmart, Kroger, Safeway, Publix, HEB, and more.- Manage about 10 marketing budgets simultaneously, ranging from 5 to 7 figures. - Partner with sales leads to understand the customer persona at each retailer to customize the strategy for each. - Work directly with.

Phoenix, Arizona Area

• Manage all content creation and strategy including video and user generated content to ensure consistency of voice/tone.
• Manage relationships with multiple external agencies and vendors (Influencer agency, PR agency, photographers).
• Develop community management strategy, resulting in over the highest engagement rate among competitors.
• Work with over 100 influencers over the span of a year, from hyper-local micro-influencers, to millions of followers.
• Report weekly & monthly to senior leadership (CEO, President, VP of Marketing) on social media results & budget status.

Phoenix, Arizona Area

- Manage all content publishing across all University of Phoenix's social platforms- Act as a point of contact for college marketing brand managers (facilitate all marketing initiatives and provide reporting for college specific campaigns)- Assist in campaign strategy creation and manage execution- Create content calendars for all platforms- Collaborate.

Phoenix, Arizona Area

- Create content/content calendar to post on U-Haul corporate social media accounts- Assist in social media strategy to U-Haul corporate social mediabaccounts- Manage content for social media accounts on Facebook, Twitter, LinkedIn, Google+ & Instagram.- Contribute to corporate blog (MovingInsider.com) as a writer, editor and strategist- Monitor social.

Phoenix, Arizona Area

• Oversee social networking content management and implement all communication awareness/education materials for distribution on all mediums. Assist in development and coordinate agency media communication for internal.
• Develop social media content and strategy and manage organization’s reputation on all digital platforms
• Monitor social media analytics and adjust communications strategy accordingly
• Edit/create communication awareness/education materials and collateral for distribution on all mediums including media kits, event brochures, awareness brochures, style guidelines, etc.
• Manage outreach to the media and all media inquiries; maintain media contacts and disburse press releases
• Edit existing and develop new website content for website redesign and maintenance (including SEO techniques)

Phoenix, Arizona Area

-Developed creative strategy, including: branding, logo design, and overall campaign concept-Assisted in design for microsite for the event (http://bit.ly/1ceHkjh) -Created slideshow highlighting Arizona as a destination for symposium (http://bit.ly/14sWbnG)-Conducted organizational and industry research to determine campaign strategy

Assisted Parks and Rec Public Information Officer in daily duties, as well as designed text and photos for the department's sustainabilty website. Also researched ways to bring in new revenue to the department based on comparable cities nationwide. Drafted and distributed survey for Phoenix area residents to gain insight on the direction of a future.

Bachelor'S Degree, Communication, Journalism, And Related Programs

Master Of Arts (Ma), Mass Communication/Media Studies