Heather Schaefer Email & Phone Number

Currently serving as Account Executive, my primary responsibility is to serve as the Executive Director under its board of directors and officers for an Association serving the Pest Management industry. Responsible for the effective conduct of the affairs of the association and assists the officers and the board leaders in the formulation of the.

Responsible for strategic direction and execution of annual meeting, multi-event planning, event marketing and company-wide sponsorship program for an approximately $9M professional telecommunications association. Oversees event planning for 10,000 attendee Annual Meeting from strategy to implementation including logistics management, onsite execution.

Responsible for supporting and executing all marketing and communications initiatives, including event marketing for Annual Meeting. Additionally responsible for oversight of the corporate brand and sub-brands.Managed marketing events during Annual Meeting including strategic development, planning, and execution of various media conferences, sponsorship.

Coordinated and executed specific tasks associated with the implementation of marketing plans and activities which supported membership and industry events. Responsibilities included execution of industry and publication trade agreements, coordination of media placements (both advertising and editorial), management of media relations and press list, and.

Primary responsibility included coordinating traffic management duties such as traffic report preparation. Also researched prospective clients and industries and provide recommendations for company growth.

Primary responsibility included coordinating participation, activities, event logistics and marketing efforts for the annual “College Day on the Parkway”. Additionally wrote, researched and developed copy and information for marketing collateral for museum events and programs.

Bachelor Of Science, Business-Marketing

Education record