Joanne Sprague Email & Phone Number

Oakland, California, US

Menlo Park, CA, US

• Oversaw a team that designed and deployed programs to help social change organizations maximize their impact through Meta's tools.
• Launched the Meta Nonprofit Growth Program, an 18-month education and peer support program that helped 3K leaders of small nonprofits use social media to increase awareness and raise >$46M
• Launched the Black Community Nonprofit Fund, a support program to narrow the nonprofit resource equity gap that helped 250 Black-owned and Black-serving nonprofit leaders increase their Facebook and Instagram.
• Supported an expert engagement program that brought >50 social impact industry experts into the product development process in 2022, which has helped ensure that sensitive products are built with and for their.
• Piloted a climate behavior change ads program with 10 global climate organizations that reached 65M people and saw lift in ad recall of up to 10% (vs an industry norm of 4%)

Menlo Park, CA, US

• Co-led two early stage, partnerships-first social impact initiatives.
• Stood up the Facebook Community Fund, a strategic giving program rooted in the principles of community philanthropy, and deployed pilot funding of $1M to 56 community organizations
• Built the Partnerships function for the Civic Integrity product team, bringing the voices of 15+ local civil society organizations into the product development process to create more effective tools to combat hate.

Menlo Park, CA, US

• Helped 50M new people come online in one year through data affordability partnerships with 80+ mobile network operators in 55 countries.
• Launched 18 new partners in 2018.
• Drove product-market fit of Facebook connectivity products with telco business priorities. Scaled two product taskforces that accelerated partners’ ROI through new digital sales, video, and cost reduction products.

Menlo Park, CA, US

• Led marketing program development for social impact at Facebook, where I focused on maximizing the positive impact of the company’s products and its global community.
• Designed and launched the company’s first initiative to make Facebook more effective for the 2.4M social change organizations that use it globally, enabling a 10% increase in active nonprofit and NGO pages through.
• Co-launched Oculus VR for Good, a first-of-its-kind program that pairs filmmakers and nonprofits to develop VR films on social issues. All nine films produced in 2017 premiered at the Sundance, SXSW, and Tribeca Film.
• Developed a two-story demo installation to communicate Facebook’s social impact to CEOs, world leaders, and policymakers at the 2017 World Economic Forum, covering the pillars of economic growth, community, and.
• Organized Good@F8, a full-day two-way learning workshop for 75 social good developers from more than a dozen countries during F8, Facebook's annual developer conference.

San Francisco, CA, US

• Re-launched nonprofit social enterprise to educate and activate people of majority identities to become effective allies for inclusion in their workplace and campus communities.
• Negotiated cost-free acquisition and re-structuring of nonprofit with assets valued at $4M and network reach of 14M.
• Launched two successful initiatives to activate communities of LGBTQ allies in workplaces and MBA programs. Engaged 15,000 allies at more than 35 schools and Fortune 500 companies and drove quantitatively verified.
• Gained national news coverage in outlets such as Businessweek and The Huffington Post. Was named an Ashoka/American Express Emerging Innovator and Finalist in Packard Foundation's "Activating Empathy to Create Change".
• Friendfactor's flagship MBA Ally Challenge, an LGBTQ ally competition among 9,000 students at 23 top business schools, was incorporated by the leading national LGBTQ MBA organization Reaching Out MBA.

Co-founded a development consulting practice that helps Indian foundations, non-profits and social ventures accelerate their internal efficiency and external impact.

Washington, District Of Columbia, US

Initiated an entrepreneurship training program for sex workers and migrant laborers to encourage alternative employment options and help stop the spread of HIV.

Boston, Massachusetts, US

Designed test strategies, measured performance and implemented improvements for online and offline marketing campaigns of Fortune 100 companies.

Mba, Social Entrepreneurship, Finance

B.A., Mathematics, Minor: Psychology

Climate Change: Learning For Action Fellowship