Julie Mantis Email & Phone Number

Miami/Fort Lauderdale Area

I help brands define why they exist, then how to articulate that belief through purpose, positioning & messaging strategies. Once we know who the brand is, I create marketing solutions & brand experiences. I then manage & lead teams through the execution & implementation phases, while growing client teams, so they will thrive. In addition to the development and implementation of strategies, I work with brands to help them develop their existing internal teams' marketing and digital capabilities. Through an immersive methodology, I provide customized processes, frameworks, and briefs for teams to utilize. Through hands-on training, I then enable internal talent to perform optimally, while identifying gaps in resources and capabilities. I then guide the talent sourcing process, connecting clients to some of the best talent in the industry. Brand Strategy, Marketing & Operations clients include but are not limited to: Polaroid, Bugaboo, World Airways, Vera Bradley, Lord & Taylor, Jungle Island, Tacony, EzGreen, Cotton Patch Cafe, Naturopathica, Blink Fitness, Step 2, Backyard Discovery. As one of the original partners at Chameleon Collective, I play a significant role in the brand development, talent sourcing, operations strategy, and overall capabilities - growing the collective from concept to global powerhouse.

Fort Wayne, Indiana Area

Amsterdam Area, Netherlands

Kansas City, Missouri Area

Wynwood

Planner Bootcamp Teacher - Class Topics: Portfolio, Brief Writing, Insights & Research

Coconut Grove, Fl

Miami Beach, Fl

-Leveraged consumer insights derived from focus groups, quantitative research and social listening in order to develop consumer profiles for Chrysler, FIAT, Dodge, Abarth. Led creative brief development, creative briefings and oversight -Assisted in the Brand Development of VISIT Florida by conducting competitive and market analysis, stakeholder interviews, employee workshops, and consumer intelligence assessments -Assisted in development of brand purpose and organizing idea for creative execution. Served as oversight for creative team as we launched the new website. Was responsible for strategy on individual campaign tracks.Developed an experience design strategy for all Florida Welcome Centers-Assisted in the Brand Development of OneBlood. Developed brand purpose, messaging and look and feel for the new brand.-Developed email nurturing program for BBVA Global, focusing on markets in Spain, Mexico and the US-Helped BBVA leverage its NBA sponsorship to generate brand engagement by identifying the different types of NBA fans and creating an engagement plan for each-Developed naming strategy and conducted creative exercises for new BBVA digital product-Created Value propositions for new global BBVA financial products-Used knowledge of technology trends, consumer intelligence, consumer journeys and experience design to help Norwegian Cruise Lines with their future ships-Strategic planner for The Miami HEAT group’s new mobile App. Conducted four month long discovery phase including market and industry research, social listening, category analysis, stakeholder interviews, stakeholder workshops, storyscaping brief development, task brief development and oversight on creative development-Digital Brand planner for ADT promotions and new product launches-Strategy team onboarding lead, training new team members on SapientNitro strategy approach

Account Planning Bootcamp

Bachelor Of Science (B.S.), Interior Design

Culinary Arts

Developmental And Child Psychology