Kelsey Lynch Email & Phone Number

United States

Austin, Texas, United States

As the Lead Marketing Coordinator, I drive social media management efforts for two prominent content creation brands. I've orchestrated collaboration among cross-functional teams, including Video Production, Content Creators, Video Editors, Artists, and the Fortnite Creative team, to develop high-quality social media strategies.I actively engage with our audience to boost brand loyalty and satisfaction, leading to significant increases in impressions and followers. Through streamlined processes, I ensure consistent, captivating content and conduct regular audits to inform strategic decisions.Staying ahead of industry trends, I integrate insights into our strategies to maintain relevance with our gaming audience. Leading a team of Marketing Assistants, I build campaigns and foster a positive team culture, reflecting in my progression from Social Media Coordinator to Lead Marketing Coordinator in just two years.

Austin, Texas, United States

Translated campaign ideas into actionable plans, ensuring alignment with brand goals and execution to high standards across social media and marketing platforms. Collaborating with the Lead, I contributed to creative strategies and provided insights for effective campaigns.Produced engaging written content for social media, managed internal talent needs, and maintained strong client relationships. I conducted market research and utilized Google and Microsoft Suites to prepare reports and presentations to better improve our social and marketing efforts.

Austin, Texas, United States

I crafted and executed innovative social media strategies, produced compelling content, managed day-to-day activities, collaborated with marketing teams, analyzed performance metrics, led campaign execution, supported email marketing, and conducted market research to drive strategic decision-making.

Plano, Texas, United States

As a Marketing Coordinator at Winzer, I played a pivotal role in enhancing the company's online presence and driving engagement across multiple platforms. My responsibilities included managing Winzer’s social media accounts on Facebook, Instagram, and LinkedIn, achieving consistent monthly growth rates between 15-30%.I strategized and executed email and social media campaigns for 15 product launches, webinars, and franchise updates, ensuring maximum reach and impact. Additionally, I maintained the company’s "Toolkit" website hosted on the Oracle platform, ensuring content accuracy and user accessibility.I also designed visually appealing marketing collateral, including brochures and leaflets, for 5 products and promotional items, aligning with brand guidelines and messaging. Furthermore, I edited videos for 15 webinars and produced 10 promotional videos for products and promotions, utilizing both in-house footage and stock footage to convey compelling narratives.Through these efforts, I contributed to Winzer's marketing objectives, driving awareness, engagement, and ultimately, business growth.

Dallas-Fort Worth Metroplex

Throughout the COVID-19 pandemic, I upheld my productivity by refining my expertise in video editing and social media management. I successfully produced 20 YouTube videos and podcasts, concurrently engaging in freelance opportunities as a graphic designer and social media manager for an esports startup company.

Dallas/Fort Worth Area

As a Senior Graphic Designer and Advertising Manager at Self Opportunity, I spearheaded comprehensive client consultations, collaborating with over 20 clients to conceptualize and execute tailored campaigns. My responsibilities encompassed the creation and deployment of hundreds of images and advertisements across various platforms, including Facebook, Indeed, LinkedIn, Monster, Twitter, Google Ads, and ZipRecruiter.I meticulously managed social media promotional ads, leveraging analytics to track impressions and spending patterns, ensuring optimal campaign performance. Additionally, I demonstrated my proficiency by constructing and designing three application portals, a conference website, two seminar books, and a myriad of graphics, signs, and marketing collateral for both clients and the company.In the realm of email marketing, I developed and launched over 10 highly effective campaigns, driving engagement and conversion rates. As a leader, I provided guidance and oversight to a team of two junior graphic designers and advertising administrators, fostering their professional growth and ensuring the successful execution of projects.Furthermore, I took the lead in coordinating a team of two designers for the development of elements for our Recruiting and Talent Acquisition conference. This involved creating a WordPress website, designing graphics, booklets, signs, and other marketing materials, resulting in a cohesive and impactful event presence.

Dallas, Texas

Arlington, Texas

As a Marketing Assistant at Starline, I played a pivotal role in enhancing the company's online presence and driving engagement across various platforms. My responsibilities included producing compelling content for Starline’s social media accounts, resulting in a significant increase in followers, with over 20,000 gained on Instagram alone.Utilizing my design skills, I created three visually stunning online catalogs using InDesign, effectively showcasing costume and lingerie styles to our target audience. Additionally, I managed the company's online store presence on Shopify and Amazon, successfully facilitating sales transactions that amounted to thousands of dollars in revenue.Through these efforts, I contributed to Starline's marketing objectives, fostering brand awareness, engagement, and revenue growth.

Dallas/Fort Worth Area

Consult with and create images for clients at Molecular SoftwareCreate images in Photoshop, InDesign, Illustrator, or Fireworks for clients or for other employee’s projectsProduce web banners, images and other designs for clients and their websites or proprietary software

Denton, Texas

Started in the front of house student printing center, and promoted to the design departmentCreated banners, flyers, and images for web pages and clientsExtensive knowledge of Photoshop, InDesign, and Illustrator

Bachelor’S Degree, Interdisciplinary Design Management

High School

Activities and Societies: Show Choir, Newspaper, Theater At Lewisville High School I was a member of the Newspaper, I also participated.