I bet you know that you are sitting on a goldmine of customer data, but most of us struggle to use it to drive real value to differentiate in a competitive marketing place. Can I help you make the leap to get across the value chasm?I've worked in this space since the original dot.com boom and bust - delivering in the customer data platform (CDP), omnichannel engagement, web and ESP spaces. I'm really passionate about building highly-performing distributed multi-cultural teams. I guess some of that comes from a very mixed ethnicity and an appreciation of the value that comes with a rich diversity of co-workers.My original training as an Acoustic Engineer (how did I get to customer data and martech from learning about sine waves and fluid dynamics?) means that my chill out zone is playing music with anyone that will join me!So, can I help you? I've got a ton of experience (good and bad) in driving business value out of martech and customer data. I've built teams and mentored leaders, while holding P&L responsibility and growing businesses.If you need that kind of help, who are you going to call? Ghostbusters? Or you can drop me message in LinkedIn :)
Listed skills include Management, E Commerce, Digital Marketing, Business Analysis, and 46 others.