Nick Weaver Email & Phone Number

Denver, Co, Us

San Francisco, California, United States

Drove lifecycle marketing strategies for enterprise collaboration and productivity platform, focusing on user activation and revenue expansion. Partnered cross-functionally with product, engineering, and analytics teams to optimize self-service funnels and enhance user onboarding experiences. Developed and implemented data-driven programs to accelerate product adoption and reduce time-to-value.Key focus areas: PLG strategy, user journey optimization, activation modeling, feature adoption, funnel optimization, cross-functional leadership, and revenue acceleration.

Denver, Colorado, United States

Spearheaded growth marketing strategy for fintech SaaS platform providing BI, CRM, and ERP solutions to financial services institutions. Architected comprehensive go-to-market approach combining competitive intelligence, product positioning, and strategic pricing. Developed integrated, full-funnel ABM programs leveraging lead nurturing and partner marketing initiatives.Key focus areas: Product-led growth, market positioning, pipeline efficiency, sales enablement, ABM strategy, partnership development, and revenue operations.

Greater Denver Area

Delivered strategic marketing leadership for diverse client portfolio spanning Fortune 500 enterprises, high-growth startups, and nonprofit organizations. Architected comprehensive go-to-market strategies and integrated campaign frameworks, translating complex capabilities into compelling value propositions. Developed data-driven programs across paid digital channels to optimize customer acquisition and engagement.Key focus areas: Go-to-market strategy, audience segmentation, value proposition development, performance marketing, campaign optimization, and digital transformation.

Denver, Colorado, United States

Directed product marketing and go-to-market strategy for professional services SaaS platform offering cloud-based coaching and workflow solutions. Orchestrated cross-functional collaboration between product development, sales, and customer success teams to define positioning and value propositions. Designed and implemented targeted ABM programs featuring personalized content and sales enablement resources.Key focus areas: Product marketing strategy, go-to-market planning, cross-functional leadership, ABM execution, sales enablement, and revenue acceleration.

Greater Denver Area

Advised B2B SaaS portfolio companies on growth strategy, product positioning, and go-to-market initiatives. Developed and implemented frameworks for pricing optimization, market expansion, and revenue acceleration. Partnered with portfolio company leadership teams to identify growth opportunities and execute strategic initiatives.Key focus areas: Growth strategy, product positioning, pricing optimization, go-to-market planning, revenue modeling, and market expansion.

Washington D.C.

Launched integrated brand awareness and strategic partnership initiatives for national financial certification organization. Architected multi-channel marketing programs to establish industry leadership and drive consumer demand. Built and executed comprehensive partnership strategy with financial institutions, academic organizations, and industry stakeholders.Key focus areas: Brand strategy, multi-channel marketing, strategic partnerships, thought leadership, market positioning, and audience engagement.

Greater Denver Area

Supported external relations team in planning, promotion, and execution of consumer events. Pitched news items to industry influencers and media outlets to advocate the importance of personal financial education and financial planning.