Sarah Schmidt Email & Phone Number

Broomfield, Co

The Freedonia Group was previously a research division of MarketResearch.com. When MarketResearch.com was sold, The Freedonia Group became an independent company and my new employer.• Continued marketing responsibilities for MarketResearch.com under a transition agreement after The Freedonia Group became an independent company.• Expanded role at The Freedonia Group to lead content marketing initiatives, including improving content strategy and website SEO.• Produced high-quality content for blogs, website pages, and email campaigns, aimed at boosting brand awareness and generating leads.• Collaborated with stakeholders across all levels of the organization, including the CEO, VPs, research analysts, and external vendors.

Directed content and design for MarketResearch.com’s blog, ranked #1 among the top 100 market research blogs by Feedspot.Increased annual blog page views from 170,000 to over 1 million by implementing a targeted editorial calendar and engaging content strategies.Managed a monthly email campaign schedule, producing 30 marketing emails per month, including thought leadership pieces and promotional content.Led efforts to rewrite 200+ web pages using AI tools along with additional editing to optimize content for SEO and enhance visibility and relevancy.Secured placements for research in media publications, including Forbes, Huffington Post, AllBusiness.com, Research World, and Quirk’s Media.Utilized HubSpot, Google Analytics, and AHREFs to track performance and refine content strategy for maximum engagement.

Landover, Maryland

Supervised a team of editors to produce online content for graduate programs at prestigious universities, including Georgetown and Northwestern.Coordinated content production for blogs, websites, and third-party platforms to promote university programs.Edited a wide variety of content to ensure adherence to style guides, brand positioning, and SEO best practices.Managed the recruitment of 20+ freelancers, including graphic designers and writers, to create high-quality content for a diverse array of topic areas.

Golden, Co

Collaborated with editorial and design teams to produce Love of Knitting and Love of Crochet magazines, which had a growing readership of 150,000.Edited all content published in print and online to ensure correct grammar, punctuation, and style.Created and edited blog content, increasing monthly visits from 1,500 to 11,400.Updated and managed website content and optimized for search engines.Drove social media strategy, increasing Facebook followers by 21% in 8 months, reaching over 14,450 fans.

Boulder, Co

Produced greeting cards, books, and gift products within given deadlines while collaborating with a team of illustrators, graphic designers, and freelance writers.Edited content and corrected for grammar, punctuation, spelling, and style. Wrote greeting cards, book content, catalog copy, back cover copy, and sales brochures.Reviewed freelance submissions and selected the most viable ideas for market testing.Brainstormed and researched new calendar and book concepts and saw these projects through from conception to completion as a final product.