Terry O'Brien

Terry O'Brien Email and Phone Number

Strategic Business Partner & Sales Executive ► Drive Revenue Growth & Innovation @ Spectrum Reach
new york, new york, united states
Terry O'Brien's Location
Austin, Texas, United States, United States
Terry O'Brien's Contact Details

Terry O'Brien personal email

n/a

Terry O'Brien phone numbers

About Terry O'Brien

Terry O'Brien is a Strategic Business Partner & Sales Executive ► Drive Revenue Growth & Innovation at Spectrum Reach. They possess expertise in advertising, digital marketing, advertising sales, media buying, media planning and 25 more skills. Colleagues describe them as "I've worked wth Terry for over 10 years and known him for 25 years. Terry is a strategic leader who has a great skills at identifying needs of a business and creating a strategy for improving it. He is forward thinking, creative and willing to try innovative ideas to grow a business." and "Terry O'Brien is a gifted and talented executive. He is a strong leader, a strategic thinker; is passionate, engaging, and trustworthy. I consider myself very fortunate to have worked for Terry for 5 years, and I always valued his insight, guidance, and support. I highly recommend him to any organization looking for growth and stability."

Terry O'Brien's Current Company Details
Spectrum Reach

Spectrum Reach

View
Strategic Business Partner & Sales Executive ► Drive Revenue Growth & Innovation
new york, new york, united states
Employees:
2922
Terry O'Brien Work Experience Details
  • Spectrum Reach
    Divisional Vice President - Central
    Spectrum Reach Jun 2017 - Present
    Austin, Texas, United States
    Oversaw 3 Regions and a team of 750 employees including Sales, Marketing, News, Finance, Production and Facilities across 12 states, 50 offices and $625M+ in revenues. Supervised 400 Client Service members enterprise wide. • Achieved overall revenue goals 5 of past 6 years (2020 only exception), attaining highest digital revenue growth of three divisions +496%, $27M to $134M.• Led development and integration of enterprise-wide account management process, including incorporation of Salesforce improving efficiencies. • Introduced and led enterprise-wide creative problem-solving process used to develop client solutions, generating $100M in additional revenues. • Directed and developed enterprise-wide sales incentives, achieving goal of booking 50% of yearly goal by February.
  • Spectrum Reach
    Regional Vice President - Carolinas
    Spectrum Reach Mar 2014 - Present
    Greenville, South Carolina
    Managed all aspects of business in North and South Carolina including sales, budgeting, forecasting and P&L. Responsible for $180M in revenue with oversight of 200+ employees in North and South Carolina.• Member of leadership team responsible for the integration of Charter, Brighthouse Media and Time Warner Cable into one company now called Spectrum Reach.• Member of Compensation committee, redesigning sales compensation plans.• Developed and implemented go-to-market multi market sales initiatives allowing for one point of contact to transact multi market programs.
  • Ncc Media
    Regional Vice President
    Ncc Media Mar 2004 - Mar 2014
    Chicago, Illinois
    Managed regional offices, Chicago, Detroit, Cleveland, and Minneapolis (85 employees). Responsible for $200M in annual revenue. Directed all aspects of business including sales, facilities, P&L and budgeting.• Developed and implemented strategic plan that increased General Motors revenue from $30M to $125M.• Designed and implemented a Strategic Account Management accountability system specifically for use by a National representative firm, which was then adopted by the rest of NCC, generating increased productivities. • Led Business Development team, establishing first Tier 1 zone targeted program, resulting in $50M of new revenue. • Established and implemented digital strategic plan that led NCC revenue growth 5 consecutive years.
  • Wusn-Fm
    Director Of Sales
    Wusn-Fm Mar 2001 - Mar 2004
    Chicago, Illinois
    Responsible for Local, National and non-traditional revenue. Recruited, trained, motivated, and developed strategies for a team of 24 professionals.Developed and implemented sales strategies to determine yearly plan. Grew revenue 16% in 2003 in a market that grew 1%. Grew revenue market rank from 13th to 5th.

Terry O'Brien Skills

Advertising Digital Marketing Advertising Sales Media Buying Media Planning Digital Media Integrated Marketing Digital Strategy Marketing Radio Advertising Mobile Marketing Mobile Advertising Online Advertising Lead Generation Social Media Marketing Management Strategic Partnerships Interactive Marketing Television Leadership Online Marketing Radio Direct Marketing Email Marketing Broadcast Ppc Sem Comscore Strategic Negotiations Broadcasting

Terry O'Brien Education Details

Frequently Asked Questions about Terry O'Brien

What company does Terry O'Brien work for?

Terry O'Brien works for Spectrum Reach

What is Terry O'Brien's role at the current company?

Terry O'Brien's current role is Strategic Business Partner & Sales Executive ► Drive Revenue Growth & Innovation.

What is Terry O'Brien's email address?

Terry O'Brien's email address is te****@****dia.com

What is Terry O'Brien's direct phone number?

Terry O'Brien's direct phone number is (855) 757*****

What schools did Terry O'Brien attend?

Terry O'Brien attended University Of Wisconsin-Stout, Dartmouth College.

What skills is Terry O'Brien known for?

Terry O'Brien has skills like Advertising, Digital Marketing, Advertising Sales, Media Buying, Media Planning, Digital Media, Integrated Marketing, Digital Strategy, Marketing, Radio Advertising, Mobile Marketing, Mobile Advertising.

Who are Terry O'Brien's colleagues?

Terry O'Brien's colleagues are Cassie (Marni) Van Brocklin, Todd Wery, John Hynes, Heather Brown, Chad Crutchfield, Andy Ishak, Alison Barnes.

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