Jennifer Boyce Email & Phone Number

Chicago, Illinois, Us

Chicago, Illinois, Us

* Developed product features such as natural language processing-based (NLP) Twitter sentiment and named entity recognition models, as well as a brand social health index.* Researched and implemented machine learning models for applications including churn forecasting, conversion prediction, customer account expansion, and sales prospect ranking.* Built an internal Python library that integrated with Scikit-Learn and NLTK to provide custom functions for natural language processing and topic analysis.* Helped expand the company's data warehouse, and built data pipelines (ETL) using Apache Airflow, Python, Spark, Amazon's Redshift and Elastic MapReduce systems, and Twitter and Salesforce APIs.* Provided consultation and instruction for teams across the organization on topics such as experimental design, SQL skills, data visualization, basic statistics, click tracking and user behavior metrics, and data analysis with Python and Pandas.* Conducted research projects around product usage, cohort analysis, new feature development, and infrastructure performance.* Built visualization and reporting systems using SQL, Matplotlib, Tableau, and Apache Superset.* Assisted in developing an interview process and hiring Data Analysts, Data Engineers, and Data Scientists.

Chicago, Illinois, Us

Chicago, Il, Us

* Taught Fundamentals of Data Science, a graduate-level course for students pursuing a Master's degree in Data Science.* Developed course materials and assessments, including lecture slides, hands-on lab sessions, supplemental resources, homework assignments, and exams.* Course topics included the full lifecycle of the Data Science / Data Mining process, including data cleaning and preprocessing, development of classification and clustering machine learning models, model assessment and evaluation, and basic R programming skills.

Jacksonville, Fl, Us

• Provided strategic direction and managed daily implementation of organizational social media program, including designing the program from its inception• Grew primary social media channel (Facebook) from 30,000 to more than 1 million fans in 3 years• Designed data analytics processes and best practices, and provided reporting and interpretation of data to evaluate success of cross-channel campaigns• Introduced social media monitoring and management tools, defined organizational social media policies, created and maintained an online engagement editorial calendar, and developed moderation and crisis response policies• Monitored and interpreted feedback and comments from users to provide recommendations and identify constituent needs for departments throughout the organization• Worked with corporate partners such as Under Armour, U-Haul, Heinz, Brawny, and others to design and implement integrated social campaigns• Developed social media benchmarks and key performance indicators• Designed, implemented, and evaluated the success of a variety of Facebook ads• Designed and built custom Facebook applications using HTML, CSS, Javascript, FBML, and FQL

Jacksonville, Fl, Us

• Researched, wrote, edited, and produced all collateral (more than 25 publications) and served as editor of mini-magazine• Conducted life history interviews with veterans who volunteered for promotional activities, averaging three to four-hours each• Performed a company-wide needs assessment and developed an integrated collateral plan for publications and marketing materials• Created multimedia projects, including videos, audio presentations, and slide shows• Conducted user focus group and interpreted data to evaluate constituents’ needs and expectations• Assisted in daily management of websites, including writing and posting content, deploying new pages, building and styling custom widgets, updating style sheets, and managing user permission• Implemented and monitored Google Analytics, and provided recommendations and modifications based on the data

• Owned and operated a small business communications company providing copywriting, editing, web design, and web development• Wrote and edited a wide variety of text for print, web, email, and other multimedia• Conducted market research, such as client needs assessments and focus groups• Provided guidance to technical staff on project needs and provided documentation and training for Drupal and WordPress content management systems

Blacksburg, Va, Us

Designed and taught a 400-level undergraduate course and lab on Horticultural Therapy, receiving high ratings for teaching effectiveness and student engagement.

Blacksburg, Va, Us

• Served as Managing Editor for Virginia Tech's monthly Virginia Gardener Newsletter, providing editorial direction and operational oversight• Wrote and edited a variety of articles on technical subjects for nontechnical audiences• Maintained subscriber database• Assisted in writing and editing a variety of academic papers and conference proceedings for the horticulture department

Blacksburg, Va, Us

• Led implementation of year-long investigation into the impact of gardening activities on well-being of adults with dementia• Facilitated group activities, maintained research records, and conducted participant interviews• Trained and supervised research assistant

Master'S Degree, Predictive Analytics

Bs, Psychology And Horticulture