Co-Founder
Successful Small Business Startup
Greater Chicago Area
Responsible for: 1. Business Case/Plan, Marketing Plan2. Financial Viability, Consumer and Market Potential Analysis 3. Sales and Business Development (Professional Partnership Program, Identification and development) 4. Marketing (Research, Strategy, Innovation, Positioning, Messaging, Pricing, Advertising, Product and Service Offering, Corporate Naming, Branding, Logo Creation. Marketing Collateral) 5. Digital Marketing: Web site design, Online Advertising, SEO, Google Analytics, photography and content creation, blogging, Facebook Advertising: Power Editor, Business Manager, Tracking, ROI, Video creation, Google Analytics)6. Profitability Analysis, by deal, by customer and by Marketing and Ad Campaign 7. Client and partner retention, growth and referrals tracking and analysis 8. Incorporation Evaluation and S-corp formation9. Business Process Creation and Planning 10. Forecasting, Review